Reading, Pennsylvania

Office Location

1525 Cedar Cliff Drive
Suite 105
Camp Hill, PA 17011

Contact

National Sales:
Peter Brown
pbrown@directmediausa.com
781.337.3117 x12

Local Sales:
Anthony Maydwell
amaydwell@directmediausa.com
717.635.8279

Market Info

DMA Rank: 4 (Philadelphia)
Population Covered: 1.1 Million

Demographics

Median Income: $55,483 (household)
Owns Home: 75.4%

 

Bus Coverage Map

BARTA Map

 

Bus Shelter Map

BARTA Shelter Map Thumbnail 177x168

 

Market Overview

Reading is a community that is as rich in heritage and culture as it is in beauty.  World-class entertainment, five professional sports teams, a symphony orchestra, art venues and great museums make Reading a community brimming with cultural activities.  The BARTA buses provide transit services in the City of Reading and throughout Berks County. Route coverage includes the communities of Hamburg, Muhlenberg, Leesport, Morgantown and Wyomissing.

Berks Area Regional Transportation Authority (BARTA) Bus Advertising

The BARTA buses provide transit services in the City of Reading and throughout Berks County. Route coverage includes the communities of Hamburg, Muhlenberg, Leesport, Morgantown and Wyomissing. BARTA bus advertising is the most effective, cost-effective and proven medium to reach people in Greater Reading and Berks County where they live, work and play! Bus advertising offers multiple media formats, from full bus wraps to interior signage, delivering your message effectively, on budget and within your timeframe – ensuring a successful campaign. Additionally, bus advertising cannot be turned off.  It cannot be skipped over, fast-forwarded, avoided or ignored and is a perfect medium to provide continuous exposure throughout the market.

BARTA Bus Shelter Advertising

BARTA Bus Shelters are located at bus stops throughout the market and provide advertisers with a fantastic stationary medium to stand alone or to work in conjunction with transit displays.  Bus shelter advertising has the ability to saturate the entire market or target a specific area within the market. Direct Media USA’s Berk’s County coverage includes highly visible bus shelters displays at key locations throughout Reading and the surrounding areas.  Bus Shelter Advertising provides high-reach and high-frequency by targeting the ridership of the bus, pedestrian traffic and vehicular traffic – all day, every day.

Coverage Highlights:
Center City Reading, Berkshire Mall, Exeter Square, Reading Mall, Vanity Fair Outlets, Shillington Shopping Center, Broadcasting Square, Reading Hospital Complex, Berks Technical Institute and First Energy Stadium

Media Formats Available:
Full Wraps, King Kongs, Full Backs, Super Tails, Kings, Jr. Kings, Queens, Tails, Headliners, Interior Cards

Contact Us

72 Sharp Street Unit C-12
Hingham, MA 02043

Phone: 781-337-3117
Fax: 781-337-3511

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