Allentown, PA

Office Location

1927 PA Route 309
Allentown, PA 18104

Contact

National Sales:
Peter Brown
pbrown@directmediausa.com
781.337.3117 x12

Local Sales:
Jennifer Cacciatore
jcacciatore@directmediausa.com
610.740.1012

Market Info

DMA Rank: 4 (Philadelphia)
Population Covered: 1.1 Million

Demographics

Median Income: $55,483 (household)
Owns Home: 75.4%

Bus Coverage Map

LANta Map

 

Bus Shelter Map

LANTA Shelter Map Thumbnail

 

Market Overview

The counties of Lehigh and Northampton, together comprised of 731 square miles, are located in the central eastern portion of the Commonwealth of Pennsylvania. The Region, referred to as the Lehigh Valley, is bounded on the north by the Blue Mountain, on the east by the Delaware River and on the south by the Lehigh Mountain Range – known as South Mountain. To the west, the plain breaks into low, rolling hills which rise to form a divide between lands drained by the Lehigh and Schuylkill Rivers.

Lehigh Valley is easily accessible by major highways and an international airport and is 90 minutes west of Manhattan and 60 minutes north of Philadelphia. The third largest city in Pennsylvania and the largest of Lehigh Valley, Allentown is a city rich in culture, tradition and history. The Lehigh Valley is the fastest growing and third most populous region in the state of Pennsylvania.

Lehigh and Northampton Transportation Authority (LANta)

LANta Bus Advertising

LANta Buses deliver unmatched coverage throughout the Lehigh Valley, including the cities of Allentown, Bethlehem & Easton. LANta bus advertising is the most effective, cost-effective and proven medium to reach people in the cities of Allentown, Bethlehem, Easton, as well as Lehigh and Northamption Counties. LANta Bus advertising offers multiple media formats, from full bus wraps to interior signage, delivering your message effectively, on budget and within your timeframe – ensuring a successful campaign. Additionally, bus advertising cannot be turned off.  It cannot be skipped over, fast-forwarded, avoided or ignored and is a perfect medium to provide continuous exposure throughout the market.

LANta Bus Shelter Advertising

LANta Bus Shelters are located at bus stops throughout the market and provide advertisers with a fantastic stationary medium to stand alone or to work in conjunction with transit displays.  Bus shelter advertising has the ability to saturate the entire market or target a specific area within the market. Direct Media USA’s Allentown coverage includes over 100 highly visible bus shelters displays at key locations throughout Allentown and the surrounding areas.  Bus Shelter Advertising provides high-reach and high-frequency by targeting the ridership of the bus, pedestrian traffic and vehicular traffic – all day, every day.

Coverage Highlights:
Lehigh Valley Hospital, Lehigh Valley Mall, Lehigh Valley Airport, Stabler Center, St. Luke’s Hospital, Whitehall Mall, Lafayette College, Muhlenberg College, Easton Hospital, Cedar Crest College and the Sands Resort & Casino

Media Format Available:
Full Wraps, King Kongs, Full Backs, Super Tails, Kings, Queens, Jr. Queens, Headliners, Tails, Interior Cards

Contact Us

72 Sharp Street Unit C-12
Hingham, MA 02043

Phone: 781-337-3117
Fax: 781-337-3511

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